Is Shea Moisture Black Owned 2021?

Shea Moisture is another major name in Black haircare, owned by Sundial Brands, which also owns the historic Madam C.J. … Sabin, who is Black, also notes that Shea Moisture is run by a majority Black executive team.Feb 3, 2021

Who currently owns SheaMoisture?

Unilever Shea Moisture is an American personal care company which focuses on shampoo, conditioner and body wash. It is owned by Unilever.

Are SheaMoisture products for African American hair?

Black women protest. For years, women of color embraced Shea Moisture for hair products catering to naturally coily and curly hair. … But Shea Moisture also touted a message of inclusivity, broadening its reach to include women of all backgrounds and hair types.

Is SheaMoisture family owned?

Shea Moisture was founded by Liberians Nyema Tubman and Mary and Richelieu Dennis and is owned by Dennis' company, Sundial Brands.

Why is SheaMoisture Cancelled?

Natural-hair brand Shea Moisture, was in the media last week for posting a problematic commercial that was deemed tone-deaf from many on Twitter and Facebook. This commercial did not sit well with women of color that use the brand, originally intended for black hair, for a multitude of reasons. …

Is Unilever black-owned?

L'Oreal and Unilever are two multinational companies that have acquired black-owned beauty brands in an effort to deliver products to those markets. Unilever's Sundial Brands is a standalone unit within the company created to develop products for black consumers. …

Is Shea Moisture owned by Unilever?

Englewood Cliffs, NJ – November 27, 2017 – Unilever today announced an agreement to acquire Sundial Brands, a New York-based personal care products company. … Sundial's brands include SheaMoisture, Nubian Heritage, Madam C.J.

Is Shea Moisture only for curly hair?

SheaMoisture makes a range of hair products for all curl patterns, porosities, and hair textures. Its products are made with certified organic and fair trade ingredients, no animal testing, and no abrasive chemicals like parabens, mineral oils, or petroleum.